Connie, focus on your hero's journey. That's what a movie is, basically - a hero's journey.
Ask yourself what your hero pursues, what obstacles they will be forced to overcome, and what stakes will threaten that goal/the current situation. The obstacle(s) part usually refers to the villain. The flaw is also an obstacle. For example, if there's an evil being threatening the patrons, your hero's flaw might be... they can't take anything seriously. Or they don't believe in supernatural. Or they're a chicken. But as opposed to the villain, this obstacle will be written in the logline as a subtext, where you imply that this will be an obstacle the hero will be forced to overcome if they want to achieve their goal.
So your logline's structure, like any other logline, horror or not, will be along the lines of: Your (FLAWed) hero must overcome that (OBSTACLE) in order to achieve that (GOAL), or else something terrible will happen/not happen (STAKES).
If your hero doesn't have a goal, obstacles, and stakes yet, this is your opportunity to come up with 'em.
266 week(s) ago